DenverDistiller Posted August 27, 2015 Share Posted August 27, 2015 We are opening our distillery with a dual purpose 1) make a great bottle of whiskey which will be our flagship product 2) make unique liquors for our tasting room that are one-of-a-kind Here is the question - I am inclined to have our marketing read XYZ Whiskey to give people a tangible idea of what we make, but alternatively we could be XYZ distillery and equally promote whiskey, and our unique spirits... I'm leaning towards the company name highlighting whiskey, but I am torn. What to you think? Link to comment Share on other sites More sharing options...
daveflintstone Posted August 27, 2015 Share Posted August 27, 2015 I think the real question is, how do you pronounce XYZ? Link to comment Share on other sites More sharing options...
Dehner Distillery Posted August 28, 2015 Share Posted August 28, 2015 DO NOT BOX YOUR SELF IN TO A "WHISKEY" NAME. WHEN YOU WANT TO DO ANYTHING ELSE IT JUST WILL NOT LOOK OR FLOW RIGHT. Would you expect Jack Daniels to have a vodka?? NO.... Would I go looking for a rum, or a vodka, or gin at a whiskey distillery??? NO..... If your whiskey is so good, it will stand on its own legs. Link to comment Share on other sites More sharing options...
DenverDistiller Posted September 1, 2015 Author Share Posted September 1, 2015 cool - we took your advice Dehner D. Thanks, Link to comment Share on other sites More sharing options...
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