Jump to content


  • Content Count

  • Joined

  • Last visited

Community Reputation

0 Neutral

About tbagnulo

  • Rank

Recent Profile Visitors

759 profile views
  1. Depending on your market, you may have some luck with bevforce.com. Indeed is fine, but you'll get a lot of people outside of the industry. In my experience, the best people come from personal contacts and networks. Don't be afraid to reach out to people who aren't looking for work. Most of the best people already have jobs. Also look at bar managers and retail store clerks, particularly those who have purchasing experience. And make sure you have a thorough understanding of their role (i.e. sales v marketing, will they manage distributors or coordinate self distribution). Also take into account the tools you will give them (budgests, travel, mileage, POS tools, discretionary activatiion dollars, etc). You can't someone out there empty handed... Hope this helps...and good luck with your search!
  2. tbagnulo

    Bulk Juniper

    https://www.herbco.com/ They usually have large quantities, good prices and consistent quality.
  3. @whiskeytango On a large scale (Jager, Fernet Branca, Campari, etc) most are a combination of maceration and extracts in a sourced neutral spirit, followed by filtration, resting in very large barrels (not aging), sweetening and coloring for consistency. Many european herbal liqueurs run the entire color spectrum from light yellow to amber to dark purple. The variance in process and flavor is part of the fun.
  4. Congrats Old385. If you need any help on your marketing/sales planning, feel free to reach out. I live in SC and am quite familiar with the landscape in GA, having worked with several distilleries in that great state. I"m also a GA native, so I know a bit about the "quirks" of the booze industry. Feel free to say hi and good luck!
  5. Unlike most CPG industries, paying for shelf space (slotting fees) is forbidden in bev alcohol. This also goes for cocktail menus, tap handles, visibility, etc... It happens, and there are plenty of ways to do it (distributor, supplier, agency, card swipe, etc), but it is highly illegal regardless of who is doing it. If you find yourself in this situation, move on to the next retailer. Every year someone gets a massive fine and the TTB doesn't care if you're craft or global.
  6. Dave, Generally speaking brokers charge anywhere from 10% - 15% FOB on depletions. Many will also charge a base fee in the initial 6-9 months, in order to have some $ coming in as they build the brand. Hope this helps. TB
  7. Howdy SRT6. There are a few of us having fun with craft spirits, here in The Lowcountry. I'm based in HHI, so if you ever want to connect, feel free to drop a line. And good luck in your journey. Cheers!
  8. tbagnulo

    Odin on Gin

    Interesting and helpful. Thanks for the post. Good to see how others approach things.
  9. Lenny, Thanks for the tip. I was able to try Bullseye as a FB app add-on and it works great. Very easy and intuitive. I'm in the "free trial" phase and there is no telling what the actual cost will be, but so far, so good. Thanks again! TB
  10. Hey guys. Just jumping in here. Does anyone know of an add-on or app for Facebook, that generates and "where to buy" function? Thanks all, TB
  11. I agree with Scrounge. I've done plenty of non-profit events for big brands in CA, but the product is generally delivered by the distributor. Definitely check with the local ABC folks, as California is one of the trickiest markets when it comes to liquor marketing.
  12. Welcome to the group Mike...and best of luck with your distilling efforts!
  13. Jay, Just a quick note to say welcome and good luck! Sounds like you are doming some fun things down there and you are lucky enough to do it in an amazing part of the world. Looking forward to hearing how things go with your distilling efforts!
  14. Matt, I'll be up spending time with you guys in a few weeks...looking forward to seeing you guys...and good luck! TB
  15. Hey Richard, Even with a good distributor and/or broker (they aren't all evil) you're going to need a decent sales and marketing plan. Ole Smokey was (is) funded by a large capital group, so they have lots of money to spend. You can get the job done, if you want to get out and beat the street. Let me know if you want to connect and discuss how I may be able to help. Drop me an e-mail at tony@b-33.net if you want to chat. And good luck!!! TB
  • Create New...