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Found 32 results

  1. Hello fellow ADI-goers, I write today’s installment of the Tuesday Morning Insurance Tidbit (TMIT) with a heavy heart. A heart that goes out to all of those throughout not only our country, but the world. As we all know, these last several days have seen unprecedented acts of brutality, destruction, loss of life, loss of property, loss of respect, and in many ways, loss of humanity on several fronts. I am not here to pull out a political soapbox, nor am I here to take sides or debate any of the situations gripping our nation and the world. Rather I am here to provide information, as I always do, in regard to all thing’s insurance. We all are keenly aware of the civil unrest that has taken hold in many of the communities in which we work, live, and have established businesses. The chaos and destruction are nothing short of abhorred and my heart goes out to those effected by these actions. Of course, in these times, insurance is probably not at the top of peoples minds in the face of wondering if your business may be destroyed, looted, or burned to the ground. However, it is at the top of many distillers’ minds. In the last few days, I have answered no less than two dozen phone calls and emails pertaining to questions involving insurance and riots. From those of you who are not in the “hot-zones” per se but are looking for answers, to one of my dear friends who literally has an ANTIFA rally happening directly in front of his building as I write this article. Panicked (obviously), scared, and trying to remove as much of anything highly flammable from the building as possible, he too called me to ask about his insurance coverage. To the point as to not waste time, MOST policies (you always have to read the policy language to make 100% certain) do contain RIOT coverage. If your PROPERTY policy, or the PROPERTY section of your policy is written on a “Special Causes of Loss” form, then chances are you have coverage. Again, READ THE POLICY. If you cannot find it or do not know what to look for, SEND IT TO ME AND I WILL READ IT FOR YOU!!! In the property section of your policy, hidden deep in the “insurance-ese” language, buried in the “CP” form you will find a DEFINITIONS section. This is where you need to be looking. In that section there is a “SPECIFIED CAUSES OF LOSS” that lists off all of the covered causes of loss for your policy. Within that definition, if you have the coverage that you should have, you will see that “ … riot or civil commotion …” is listed. WHEW!!! If you are struggling to find this area, or you just don’t know if it is there, or if you are just too frazzled to figure it out, I , InsuranceMan 2.0!!! will gladly assist you in whatever way that I can. Even if we do not work together (yet), I will gladly offer my superhero services to you and assist you in figuring out if you have this coverage or not in your time of need. All I ask is this … take some time to embrace those that you love, phone up (DON’T TEXT!!!) old friends and family to check in, stop and say a prayer or send out an ethereal message to the universe (whatever your belief system … it does not matter to me, I don’t care, but anything and everything does help), and know that it is always darkest before the dawn of a fresh new day that brings fresh hope and prosperity. Until next time dear readers … Stay safe, stay strong, stay the course, and as always …. Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! (307) 752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  2. Most glorious of Tuesday mornings to you, dearest reader!!! Although spring has not yet sprung here in Sheridanopolis, and the day is a bit cold and grey, rest assured that it is one of the most glorious days in years!!! As many of you know from posts pasts, every superhero has a weakness. I had two, but one of them now is powerless over me!!! If you are a regular reader, which you should be by this point, you know that one of my weaknesses is getting wood splinters in my eye. Still susceptible to that one … I think … I do not want to find out, really. The other issue that plagued me for the last two years was the hideous, “Non-Compete Clause” imposed by the former insurance evil-doers. Dun-dun-daaaahhhhhhh!!!!!!!! OH THE HUMANITY!!! THE HIDEOUSNESS!!! THE DISGUSTING SIGHT OF SUCH A FOUL BEAST!!! SHEILD YOUR EYES IN HOROR!!! Well dear reader, alas, I have vanquished this disgusting blight of the insurance-verse. As of 5/9/2020 I am free to once again soar about the insurance-verse and freely work with whomever I wish. So, if you had worked with me in the past but could not for the last few years, or if you are newer to the industry, or if you have been established for years, regardless, we can now freely do whatever we wish with whichever carrier we wish, without repercussion!!! Huzzah!!!!!! This is my invitation to you: What are you waiting for?!?! I am the greatest insurance superhero the distillery realm has ever known. Bar-none, the strongest distillery insurance provider on the planet, and now, unencumbered by any contracts or legality. The shackles of the insurance evil-does have been cast aside!!! Let us use this opportunity to work together once again, or for the first time, and let me provide you with all of the security that you need for the lowest premiums possible!!! Until next time dear reader … Stay Vigilant!!! Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  3. Good Day to you, Dear Reader, I truly hope this installment of the TMIT finds you healthy and in good spirits. As things get back to the “old normal”, (at least that is what I am calling it) as several states are either loosening restrictions or throwing the doors back open completely, I want to point out a few potential insurance issues to keep in the back of your mind. Many of my distillery, brewery, meadery, and winery friend are now being allowed to have some limited outdoor seating areas for their tasting room operations. Although the restrictions vary depending on the state they are located in, this is a huge help in getting back to business, getting sales flowing again, and going back to what we use to know. Partner that with the nicer weather that many are seeing around the country and this is a big win-win for many. With that though, as always, there are “insurance” ramifications to consider. That is why I, InsuranceMan 2.0!!!, am here to assist you and shed light into the dark recesses of insuranceology that you may have not thought of, but that could impact you and your operations. Regarding your insurance and some outdoor seating areas there are several insurance items to consider. Your insurance policy has a “Description of Premises” as well as an “All Premises you Own, Rent, or Occupy”. This shows up on your General Liability as well as your Liquor Liability policies as well as you property policy, and seemingly would place limits on you in regard as to where you can operate your business and potentially serve your products. That is not really the case. Modern Commercial General Liability (CGL) policies do not have “location specific” coverage restriction. However, some carriers may have very tight restriction on this via different endorsements and demand to know if you are every doing off-site tastings, selling, etc. Although it is somewhat rare, you had best make certain you know if you are permitted by the carrier to operate in adjoining or adjacent property areas, i.e. Parking Lots, Alleyways, Sidewalks, etc. Just because your state, local government, local law enforcement is allowing for you to temporarily operate this way, it does not by default mean that your insurance carrier may be on board. Better safe than sorry. Another insurance section to be mindful of is your property portion. Once again, there is a “Description” or “All Premises” denotation of where you operate your business from. For your Business Personal Property (BPP) it is usually strictly limited to that location as cited in the policy. Why does this matter, you may be wondering? Well, let’s say that you have moved tables, chairs, a temporary bar, and a bunch of your product to a location across the street in order to serve products and operate your business. What if something happens to all of your “stuff” while it is away from you “Described” location??? Well, if you are strictly limited by your policy language there could be a big problem since your “stuff” was not where you said it was. The good news side to this is that many carriers provide a bit of a “Give Back” here, by providing an endorsement that states that they consider your “Premises” to be your designated area of operations and anything within 1,000 feet of your described location. That is great news and would provide coverage for your BPP at your new al fresco location across the street. Again, you need to know what your policy says prior to getting excited to get back to normal and selling drinks. It could save you a lot of trouble down the road. “Ummm … I have a question for you, InsuranceMan 2.0!!!.” Alright, dearest reader, please proceed. “Yes, so what happens if I am in and area where there really is no possibility for outdoor seating but I have made arrangements to set up an outdoor venue a few miles from my distillery in a friends parking lot?” I am so very glad you asked. This is something that I have been dealing with recently, so your question is quite apropos. If you are in a situation where you cannot set up anything right at your location and the only option is to set up outside of that 1,000 foot parameter, it should not be a problem. Most carriers are willing to endorse the policy with a secondary location to ensure that coverage would be in effect. They will want to most likely know items such as the address of the location, how long you plan on occupying that area, what the other business is that is operating from that location, and how much BPP value you plan on having located there. Once those things are known, the carrier should be able to file the endorsement and enact coverage for you. Some carriers may require additional premium for this, others may not. It just depends on who it is and how they do things. Keep in mind as well, once you are back to the old normal and allowed to have folks flood your indoor seating area of your tasting room, make sure to remove the secondary location from your policy, mmkay?!?! With that dear, loyal, TMIT readers, I will be off for now. Please know that you can contact me at any time with questions (even if I am not your insurance agent … and why am I not your agent?!?! Really??? Obviously I am knowledgeable beyond my years, provide you with incredibly insightful information, and I am an Insurance Superhero for crying-out-loud), or concerns. I am always here to assist you in any and every way possible and I love sharing with anyone that is wanting or needing assistance. Until next time, dearest reader … Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  4. Good Day My Dearest ADI Readers, Ah … the days continue to come and go, and things have been VERY BUSY in the world of InsuranceMan 2.0!!! No binge-watching Tiger King at my fortress of solitude!!! During these temporarily strange times, it is great to know that so many of you are out there still producing your products, making sanitizer products, and yes, many of you are still opening new distilleries. It warms my super-heart to know that things are still moving along, albeit in a direction that we did not necessarily plan on for the time being. With that, I know that I shared some information a little while back on an insurance carrier that I have been working with for about the last 10 months, but I wanted to revisit this with you. Recently, I have been writing an incredible amount of distilleries with this carrier simply due to the fact that they offer amazing coverage and recently they have been coming in anywhere from 15% up to 52% (yes, that was typed correctly, FIFTY-TWO PERCENT) less than anyone else in the marketplace. I would STRONGLY encourage all of you in the following states to get a hold of me: Colorado, Illinois, Indiana, Iowa, Kansas, Michigan, Minnesota, Missouri, Ohio, Pennsylvania, Wisconsin. If you are located in any of these states and would like to save a bunch of money on your insurance premiums, you need to get in touch with me. The application process is simple, the coverage is among the best of any carriers out there, you can save a bundle of dough, and the pièce de résistance is … you get to work with a real life insurance superhero … ME … InsuranceMan 2.0!!! Talk about a win-win-win-win situation!!! If you are in one of these states and are just getting up and going, if your renewal is just around the corner, or even if you just reupped your coverage and are in the midst of a policy currently, it is never too late to make the switch and start saving. I look forward to hearing from each and every one of you in these 11 states. Until next time, dear reader … Stay Vigilant!!! Aaron Linden a.k.a. InsuranceMan 2.0!!! (307)752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  5. Good day to you wonderful ADI’ers, In this installment of the TMIT, I am going to keep things short and sweet. As this pandemic wreaks havoc upon our world daily and forces us to change many of our day-to-day activities, it is important to keep up with and stay fluid in regard to many different aspects of our lives. A few weeks back it was the battle to have insurance companies allow for the sale or donation of hand sanitizer. ***** Quick update to that as well, Philadelphia Insurance Companies has come out and stated the following on this topic: ”We can now confirm coverage for distilleries manufacturing and selling hand sanitizer, provided they’re selling the hand sanitizer at cost. So, our updated statement is that We can confirm coverage if certain conditions are met: · The insured does not have a contract to manufacture hand sanitizer for any entity. If a contract exists, we first need to review the contract before we can confirm coverage. · The hand sanitizer is sold “at cost” · There are no warranties or guarantees for any products. · If a communicable disease exclusion is not present on the policy, we need to add it in order to confirm coverage. · Adherence to WHO controls as outlined by the website: https://www.who.int/gpsc/5may/Guide_to_Local_Production.pdf “ ***** So, good news there. This has been something I have been working on for quite some time. Anyway, now the big battle is that folks are having difficulty making ends meet during these crazy times. Not being open or able to sell goods, products, or services is an economic impact that truly knows no bounds. How are people to pay ongoing bills without the ability to sell things, go to work and make money, and on and on. It is getting tough out there for many. That is where I, InsuranceMan 2.0!!! am here to come to the rescue. I promised “them” that I would not say who “they” are, but I have worked with many different insurance companies over the last few days to come up with some viable solutions during this worldwide emergency. With that said, if you are struggling with finances currently I would suggest reaching out to your insurance company, not necessarily your agent, but the actual underwriting company, and more specifically the BILLING DEPARTMENT, and let them know you are having some financial issues. Chances are that they will allow you to reduce your March and April payments, or possibly even skip them altogether without fear of cancellation. YES, IT IS TRUE!!! You very well may be able to make a small payment or none at all through until the month of May. Again, this is an ever-changing situation and that is why this is being offered until May for many carriers at this time. Dependent upon how long this all lasts will determine if this offer is potentially extended. Do yourselves a favor though, check into this and see if your carrier is offering this assistance at this time. Any little bit helps, and I am always here, on the front lines watching out for you. It’s just what insurance-superhero’s do. Until Next Time, Dear Reader … Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! (307)752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  6. Safe and healthy Friday to you all, I know that I missed the Tuesday installment of the TMIT, but I did want to get a post out to all of you today. As you may or may not know, I sit on the City Council in Sheridanopolis and recently my time has been devoted to a localized issue that I know many of you may be facing on a national level as well. It fells like months ago, but it was just recently I was fighting the insurance companies to allow for the manufacturing of hand sanitizer. Now, I have been embroiled in the crafting of an ordinance that has taken a lot of time and kept me from my TMIT posting this last week. What was the ordinance you may ask? It was an emergency ordinance allowing for the delivery of alcoholic beverages from liquor stores, microbreweries, wineries, distilleries, meaderies, cideries, etc., as long as they have the proper licensing in place for the sale of their goods. Up until now, this was deemed as not permissible due to state and local statue. With the passing of this ordinance, which did unanimously pass, these folks are now able to sell and then deliver alcoholic goods to private citizens and their residences. WOOHOO!!! In these crazy times of “physical distancing” (InsuranceMan 2.0!!! refuses to say “social distancing”, we can still stay social folks, we just need to stay physically away), it is important to be able to assist people in not going out, but we certainly want them to be able to get their food, medications, and ALCOHOL! After getting this passed, I was feeling pretty dang good. I wasn’t going to break my arm off patting myself on the back, but I was pretty pleased with myself. WELL, NOT SO FAST!!! The universe has a funny way of doing that to us, doesn’t it. As soon as I get the ordinance passed, I literally received an email from a business saying that their insurance company was PROHIBITING them, under the policy, from making any kind of delivery. That it would be excluded and therefore, if they started delivering alcohol, they would have no coverage and likely be dropped!!! UGH!!! No rest for this superhero. On to the new fight I go. Thankfully, I have a lot of good friends in good places and I was able to quickly avert this crisis. I reached out, immediately to a myriad of underwriters and I am pleased to announce that I have several carriers that will allow for the delivery of alcohol. Mmmmmm …… pleased with myself twice in one day …….. no bad. With that being said, if you need coverage for the delivery of your product, or if you have local liquor retailers selling your product, CHECK YOUR INSURANCE TO SEE IF IT IS COVERED!!! I am being inundated with folks reaching out to me telling me their agent and/or carrier are saying they are not allowed to deliver their goods. If you, or someone you know finds that they are not going to be allowed to deliver alcohol, have them call me, email me, text me, raise the InsuranceMan 2.0!!! signal to the sky … whatever it takes, and I will fix their problem. We need to band together, people, and be part of a solution, not part of the many problems that we face on a daily basis now. Retail Liquor Stores, Distilleries, Microbreweries, whatever … if they are having issues that are keeping them from doing business, let me get them back to business as usual (or BIGGER business as this looks like this is how it is going to be for a while). The ultimate goal is to keep your sales up during this time so let me assist you or your sellers in doing so. Until next time, dear reader … Stay Vigilant, healthy, and safe, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  7. Good Thursday afternoon to you out there in ADI-Land, I wanted to give you some good news here today. We all can use good news, right?!?!? In light of all of the craziness and hording of items, many distilleries around the country have taken to manufacturing hand sanitizer. Brilliant! Kudos to those of you who can and are doing this in order to help folks out! Although I am a HUGE proponent of distilleries doing this, my “insurance-brain” kicked in and I thought to myself, “ Hummm … Well, ‘InsurancMan 2.0!!!’, hand sanitizer is not necessarily a rated liability exposure contemplated by the hazard classifications listed on the policy. Do you think the carriers would be willing to cover this?” That is just how my mind works, people. Don’t judge. Of course, I had to shoot off a flurry of emails earlier this morning asking the question so that I could know what the stance would be. “Who in their right mind would not be willing to cover this kind of thing at this point? It helps out distillers, it helps out people, and it helps the economy and battle of the virus!!! Of course they will all say, ‘Sure, that sounds great and helpful!’” As of writing this post, at 4:33pm MST, and as we all know, “Big ships turn slow”, there is one carrier that has come back to me affirming that they will provide coverage for this type of exposure currently to assist in combating this virus, or at least the spread of it! That is one carrier, out of many contacted, that took the bull by the horns and made a fluid and positive change to assist everyone in this process. One carrier that sees the importance of this situation and implemented quick change in a dynamic environment, without all the bureaucracy and, “Well, we are in the process of assessing this and we may know something at some point … blah, blah, blah …” I want to give a H U G E shout-out to this carrier. THANK YOU TO ILLINOIS CASUALTY COMPANY!!! If you are with this carrier, join me here on this post and let them know how much you appreciate what they are doing to assist you, and the country in understanding that things need to be able to move quickly so that we can all pitch in and beat this thing quicker and sooner than later. If you are not with this carrier, maybe you want to be. Depending on what state you reside in and if they write there, maybe you should give them a shot. Feel free to contact me and if possible, I can get you placed with this carrier. It is folks like this that we need to show our appreciation for and a great way to do that is to do business with folks that want to do business with us. They have basically said that they are willing to provide this coverage through the end of April, at which point they will assess where things stand, and if necessary, they may add this as a classification code to the General Liability side of the policy. Until then though, they are willing to take this on in order to help out. Huzzah, Illinois Casualty Company. Thank you for doing your part!!! Until next time dear readers … Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  8. Healthy Tuesday Morning to you all, I truly hope my post finds you doing well and staying that way. The most important thing during these uncertain times is to remain positive. I know that with all is going on in the world and the economy, and businesses being shut down, it is sometimes hard to find things to remain positive about, but they are still out there. For one, it is St. Patrick's Day. That is a good thing!!! Maybe grab yourself a "Black & Tan" or a "Guinness", and focus on the day and all that you do have to be thankful for. Cheers to you, my friends. As I sit here in my lair of solitude, or as I know understand it to be known, "My lair of social-distancing", I am being inundated with questions and emails from clients and carriers alike. People have been asking and continue to ask, "What if we are shut down due to this virus? Is there some type of insurance coverage that may kick in?" Carriers have been sending out a flurry of informational emails that also speak to this topic and I wanted to share those with you here so that you can arm yourself with information as well. At this point in time, the insurance industry as well as specific carriers have been providing information in regard to Business Income (a.k.a. Business Interruption) & Extra Expense (hereafter known as BI/EE) coverage. This coverage is meant to provide for ongoing expenses and income reimbursement in the wake of a "covered cause of loss" that results in a business being shut down or slowing in sales as a result, as well as several other factors. The issue here is the definition of a "covered loss" or a "named peril". Currently, a pandemic, such as the Coronavirus, is not necessarily a covered loss or peril. Most policies have a Disease Exclusion, but even if they do not contain that specific language, unless your facility has been contaminated and deemed "inhabitable" or "not able to be used as intended", there is no coverage applicable due to this virus. I know that this is not necessarily the news you were hoping for, especially if you are in on of the states that is experiencing a mandatory shutdown of bars, restaurants, and other business, (or gatherings of over 10 people ... REALLY!) but keep in mind, I am here to assist you in whatever way possible, and I am just wanting to communicate the information to you so that you can arm yourselves with knowledge and know what to expect. I have also gone out to several different carriers and asked them about the possibility of coverage under the "CIVIL AUTHORITY" aspect of the policy. Again, unless there is a shutdown of an area due to a "covered 'loss'", BI/EE coverage would not apply. Let's say for instance that you are in a multi-tenant building and your neighboring business has been identified as property that has been contaminated by the Coronavirus and is therefore shutdown. Due to the fact that you may share ventilation (maybe), or perhaps a common lobby area or some-other-such "commonality", your business is now shutdown due to civil authority. This may be a BI/EE claim due to the fact that they have shut you down in order to determine if the virus has spread to your property. At the end of the day, we could sit and come up with a billion and one different scenarios in regard to this pandemic and the potential impacts that it is having around the US, and the world. In the end though, it would all just be speculation and "what-ifs" and not result in any certainties. As I have said in prior posts, and I will say again here, when in doubt, file a claim. If you feel there is legitimacy in filing a claim, then do so. That is why you have insurance. Hopefully, armed with this information, it will assist you with knowing where you stand in the process. Until next time dear readers ... Stay Vigilant (and healthy. WASH THOSE HANDS), Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  9. Dearest ADI members, I truly hope you are all well, and staying that way in the midst of this crazy pandemic. I have to tell you, I am disappointed with the news and media sources in the light of the events unfolding around the world. I personally think that this virus is horrible, do not get me wrong, but I think that things have become overly sensationalized in recent days. The common flu causes more deaths annually than this virus has caused, yet we do not cancel sporting events, drop the stock market through the basement, and ban gathering of 250 people or more. I am not 100% sure what is happening, or why this has taken on such an incredibly gigantic pandemic status, but it has. It is serious, I understand and acknowledge that fact, I do. With that though, I think that the masses need to remain calm, take precautions, but also keep your normal life and sense of humor in these difficult, "toilet paper shortage" times. With that, I offer you an invaluable marketing tip in the face of economic adversity. Are you ready? OK, here it is. If you have been to your local "Stuff-Mart" or other "get all your stuff here" store, you have probably run into a TP shortage (which BTW's, I totally don't understand. This is not an intestinal distress virus ... so what gives with people hoarding toilet paper???!!?!?!?! Really?!?!??!) Anyway, alcohol is supposedly one of the things that staves this virus off, and with that, I am about to divulge one of the most masterful marketing ideas to assist in driving your sales in this time of insanity. Ready? Here it is! Yes!!!! This is a marketing strategy to ensure sales in this time of crisis! Take each of your bottles and place a new, unused roll of toilet paper on the neck of your bottle and change your pricing by 50%-100% and watch your product fly off the shelves! Alcohol is supposedly a virus deterrent, and toilet paper is a hot commodity. Partner the two and voilà, instant increase in sales, instant demand, and instant profits. You're welcome!!!! One last piece of advice ... I have also heard that the only known deterrents may also be what are known as "Biological Anxiety Reliefs" a.k.a. BARS, "radioactive unvirus medicine" a.k.a. RUM, and "vaccine official depression killing antigen" a.k.a. VODKA. Keep this in mind, and until next time dear reader ... Stay vigilant (and healthy), Aaron Linden a.k.a. InsuranceMan 2.0!!! (307-752-5961 aaron@roaringforkins.com or insurancman2.0@yahoo.com ********** OBVIOUSLY THIS POST IS ALL IN FUN AND AN ATTEMPT TO KEEP CALM AND LIGHT IN THE FACE OF THESE UNKNOWN TIMES. IF YOU KNOW ME, YOU KNOW THAT I LIKE TO JOKE AND HAVE FUN, EVEN WHEN THE GOING GETS TOUGH. IN THESE TIMES THE TOUGH KEEP GOING!!! **********
  10. Happy Tuesday Morning to All!!! I have something very special on tap for you today in this installment of the TMIT. You have probably heard the old adage of, “Use your powers for good, not evil.”, right?!?!?! Well dear reader, I am always using my superpowers for good. As you also know, I am always looking for new ways to assist you here on the forums. Whether it is by improving your insurance options, coverage’s, or carriers, or offering referrals to great cooperage's, TTB experts, or whatever … I have a very cool offering for those of you out there that are looking to market your products but are wondering how in the world to effectively get your message out without breaking the “marketing bank”. I have a solution for you!!! I, InsuranceMan 2.0!!! have been working with and I have partnered with a media company that has one of the coolest offerings that I have come across in a while and I want to share it with you here. Let me paint a picture for you, shall I? Imagine that you have a wonderful lineup of products, which I am sure that you do. Imagine wanting to get your products in front of consumers, but not just any consumers, targeted consumers that are looking for alcoholic beverages. Consumers that are wanting to buy alcohol, ones that are on their way into a local liquor store even, with the intent to buy product. Why not increase your chances that they will possibly purchase your product? But how?!?!? Maybe on their drive to the store they may think of your product? But how?!?! A billboard outside of the most popular beverage store in your city or town? NO!!! That would be expensive, and who even really pays attention to those things anyway? OOOOooooo … How about a radio ad touting your new products? Nah, that would require it to play on one of dozens of stations at the right time so that the consumer would hear it as they are pulling into the store. The chances of that are slim to none, and radio spots can be pretty spendy if you are going to deliver a consistent message (at least 7 times a day according to marketing experts) that people are likely to hear. UGH!!!! What are you going to do?!?!?! Well my friends, what if I told you that you could effectively get your message directly delivered into the hands of someone walking into a liquor store. You would say something like, “Yeah sure, Insurance Man 2.0!!!, you are a superhero and all, but you’re not a warlock or a wizard. That is simply impossible!” Oh really!?!?! What if I retorted back to you, “HA! I can make it happen … so THERE!” You probably still would not believe me, it just sounds too good to be true. WELL, TRUE IT IS!!! There is an incredibly cool ability in this day and age of technology called “GeoMarketing” or “GeoTargeting” (I will refer to this henceforth as “Geo-ing”), have you heard of it? Not to get you to “into the weeds” here, but did you know that you can literally electronically “fence” an area (let’s say a Bevmo, Total Wine, or little local type store) so that when anyone crosses into the fenced area an advertisement, YOUR ADVERTISEMENT, pops up on their smartphone screen? WHAT?!?!? Seriously?!?!! NO WAY!!!! Yes way, dear reader. Your ad delivered directly into the hands of a ready to buy alcohol consumer that features your product. Maybe it is a picture of your new bottle with a catchy little saying like, “Hey, I see you are at the liquor store. Our product is the best thing in here. Better grab a bottle!” That makes an impact that you cannot get anywhere else. Have you ever had this happen? Have you ever gone into a store looking for something and looked at your phone and found an ad that alerts you to a sale going on or a featured product that the store just so happens to carry? Yep, we have all had this happen to us and wondered, “What in the heck, how do they know I am here?” That is the power of Geo-ing! See, other people are doing it, and the craziest thing is, you can Geo any place you like. Crazy, right?!?! You could Geo a local bar that has your product and deliver an ad that says, “I see you are at Jakes. Why not order a ‘your product name here’ on the rocks? You deserve it!” We can make that happen. I have a client that we piloted this for to see how it would work and he was amazed. He had just opened a tasting room at his location but did not know how he was going to get the word out. He thought about maybe a face-place post, but really that was only going to reach people that already knew it was coming that “liked” his page. That was not going to do it. Ads??? We covered that above. Something in the paper? Again, spendy and it only has a one day impact and who is really looking??? So, what was the answer? Geo-ing a couple of nearby liquor stores and several bars so that anyone going in and out of those places that were near by had an ad delivered to them letting them know when the tasting room would be opening. Heck, those folks were in the neighborhood anyway, and obviously they were thirsty, so it seemed like a prefect match for what he was wanting to do. He opened a few weeks later to a giant crowd and has been very busy and happy ever since. I know, it sounds too good to be real, but I assure you, it is real, and it is going on all around you. I know, you are probably also thinking, “Well, just because they are delivered my ad, that does not mean they are going to buy my stuff on that visit.” That is a very real possibility, but do you want to know another crazy aspect of all of this??? Well I am going to tell you. Once this consumer has your ad delivered on their smartphone, it is going to popup on their home computer/laptop, tablet, and even their spouse/significant others devices as well!!!! W H A T ? ! ? ! ? ! When that person gets home and connects to their WiFi, the WiFi who’s IP address is associated with all the other devices in the home, the ad will be populated on their other devices. Whoa … slow done here a bit, right? Through the associated IP address and probabilistic matching and forecasting, the Geo-ing software knows what devices are associated with the original device and it effectively delivers the ad to all of them. You know you have seen this. Again, you strolled into a store and came to find out that you had an ad popup touting something-or-another. Maybe you didn’t pay attention to it at the time, but then you got home and hopped on face-place and were mindlessly scrolling about, and there, in the middle of the feed showing you who is traveling where, and what your friend had for dinner, there it is! That same ad that you saw before!!! Or a different ad for the same product. It is like it is following you around, just trying to implant itself into your subconscious. That is because it is. People are always saying things like, “I was just talking about this to someone the other day and it’s like my phone heard me talking about it because now I am seeing it everywhere online.” Wrong. Your phone did not hear you, you did it to yourself. You may have been at home on your laptop before bed and looked something up that you had been thinking about. Then the next day you had spoken to your friend about it, and then later, at work, it was on your phone or work computer. Again, probabilistic matching. Your Wifi at home has linked your laptop and phone. Once you got to work and logged on, your work WiFi associated the devices on that network, one of which is your phone, and because your phone was associated at home, and now at work, they gotcha and they deliver the ad to your work computer as well. I know, it is a lot to take in for sure, but you know it works because you have seen it. Although a search for something that is following you from place to place is slightly different than Geo-ing, the effect is the same. Instead of searching for something, you walked into a place, were delivered the ad, and now the same process essentially kicks in. WILD!!! These ads popup in searches, in apps, when you are playing games, in websites, everywhere. “OK, OK, InsuranceMan 2.0!!!, we get it … and we want it, but this sounds dang expensive! Targeting a perfect audience with a perfect ad when they are ready to purchase (because who walks into a liquor store or bar to window shop) has to cost a ton!” Again, sorry dear ADI Forum goer, that is incorrect. This marketing company can effectively deliver a minimum of 30,000 ads in a 30-day period for $650. $650???? Yes, $650. I have gone on long enough about this, but I could talk about it all day because it fascinates me, and that is why I have become involved in the process. Call it a side hobby, call it a new fascination … call it whatever you want, but if you are interested in learning more about this (like the fact that it can actually track how many people have seen it, click-thru rates, and even store/tasting room visits from people that were delivered your ad), just let me know. You know how to get in touch with me. Flash the InsuranceMan 2.0!!! beacon against the night sky or give me a call or shoot me an email. Until next time dear reader … Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  11. Happy Thursday Morning My Dearest Readers, As my loyal weekly readers may have noticed, I did not post last week, and I am a bit late to the game this week. As it turns out, every superhero has their weakness. Superman had Kryptonite, Wonder Woman has her bracelets being bound together, and the Green Lantern … well, he had the color yellow (of all things), but his greatest weakness was WOOD! WOOD? Yes, WOOD! I know that sounds stupid since it is everywhere and most things are made from it, but that is his weakness. Well … much like the Green Lantern, I recently found out that my weakness is not necessarily wood itself in the way of desks, homes, or other structures. My weakness is not that silly and weak, but I do have a weakness that I will divulge to you here if you promise to not share it with the insurance-evil-doers out there in the world. Promise?!!?!??! OK … it is wood, but more specifically, it is splintered wood in the right eye … Duhhnn-dun-duuuuuuhhhhnnnnn!!!!!!!! So there I was ripping plywood with a skill saw whilst building a large set piece (an 8’ high, 4’ wide, 2’ deep story book that the characters can “come to life” out of) for an upcoming production of “Into The Woods” (where, apparently I will also be playing the part of a Prince … duh), when a chunk of wood made it up under my safety glasses (I am a superhero, but always, safety first) and shot right up into my eye, splintered, and embedded itself into the white of my eye where the eye meets the eyelid. Suffice to say, I had no idea this was my weakness until it happened, and it took me out of the game for a little over a week. That is why you had not seen a post until today. And what a glorious day it is, you are here reading this installment of the TMIT (although it is now the “Thursday” Morning Insurance Tidbit). ON TO IT! I know this is a topic that was covered in depth a while back in another installment of the TMIT but I wanted to circle back on this as it is a HUGE opportunity for many of you to save some significant money!!! That is always an attention grabber. I have recently contracted with a Workers Compensation carrier that is RED HOT ON FIRE with their distillery work comp rates. New ventures/business, or well established, they will look at everyone, IN ALL 50 STATES!!! The big kicker is, they have been routinely 10%-20% less than anyone else in the marketplace. As you know, in some instances your work comp premium can be 1/3 to 1/2 or more than your overall distillery package insurance, so 10%-20% is a significant savings, and who doesn’t want to save money?!?!? If your work comp is currently running $5,000 annually (for instance), that is a savings of $1,000. Pretty good, right?!?!?!! Pair that with the fact that I usually save folks on their overall premiums for the package insurance as well, and that is a combo that should make you perk-up and contact me if you have not already. Think about that for a second. What if one email, text, or call could save you thousands of dollars a year? Real money that could be used to upgrade your facility, purchase equipment that you have been wanting, get some marketing done (more on that soon as well), or just pocket the savings and take a well-deserved vacation. I am here for you, to assist you, to guide you, offer expertise, and hopefully save you some “dead-presidents” in the process. Everyone that has a work comp need should be getting in touch with me, ASAP! Let me assist you and show you why I am known as InsuranceMan 2.0!!! Just leave the wood splinters behind, ok? Those ain’t good for nobody!!!! Until next time … Stay Vigilant! Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  12. Happiest of Tuesday Mornings, My super-senses are picking up that the most loyal readers out there are wondering what happened to last weeks post. Alas, InsuranceMan 2.0!!! was simply consumed in various activities that were vying for my undivided attention, and I simply could not break away to get the post up. For that, you have my greatest apologies. That was last week, and this is this week (I know, I know, profound, right? Feel free to make note of that little gem and use it as you see fit). With that, let’s get to this week’s installment of the TMIT!!! I am often asked, “What is one of the easiest but most effective thing that I can do in regard to my distillery insurance?” I have pondered this query for quite some time, and often, my answer changes. I could pontificate on-and-on about risk reduction, transfer of risk, blah, blah, blah. After really putting some thought into this, I wanted to come up with something that is super easy, yet incredibly effective. After wracking my super-brain with this topic and mulling over several different ideas, it finally came to me! I had an “ah-ha” moment. Actually, I cannot take full credit for this, I mean, I can and will since I did finally come up with it, but it was so simplistic that I just knew I had to share it. Recently, my own Super-Lair Insurance came due for renewal (otherwise known to mortals as “Home Owners Insurance”). Well, just like when the fire departments remind you to check the batteries in your smoke detectors (speaking of, when did you last do that at home? Well, you should, it could save lives and property, thank you firefighters!), I go through my Super-Lair at renewal time and take photos of all of my Super-stuff. AND IT HIT ME!!! In the case of a loss, especially a monumental loss, having photo evidence of all of your “stuff” can prove to be invaluable. At the time of loss, and in the days that follow, your world can be turned upside-down. The last thing your mind can handle is trying to recall each and everything in your location that may have been lost, especially when some claims adjustor is asking for a list of each item. Boy-howdy, would it be nice if you could produce images of EVERYTHING in your place??? Yes, yes it would. Well, do I have a solution that is the easiest thing in the world and could really save your proverbial bacon in the case of a loss. Everyone today has the ability to take photos or videos with great ease. It used to be that you would have to break out the boombox sized VHS video camera and struggle to get that beast up on your shoulder … risking back injury … or snap away with a camera that would cost you a fortune to develop the pictures you took. NOT ANYMORE!!!! Each of us carries around our cell phone at all times, each and every day. Well, whip that puppy out of your pocket, purse, European Man Clutch, or wherever you carry it, and start rolling or snapping away. You can simply walk though your facility and take photos of each room, a panoramic photo of the larger areas, or video that $H1t, all well narrating what you are seeing along with maybe a barrel count, or value of what you paid for the equipment. The cool thing is that this is backed up to the cloud, it is on your phone, and it can be sent off to someone in a few seconds and alleviates the hassle of trying to recall all of those items that you cannot recall in the face of a loss. As well, it is documented and date stamped, so the adjustor knows that it was done in advance, and it can be zoomed in on to see the details of each and every item. OH, WHAT A WONDERFUL TIME OF TECHNOLOGY IN WHICH WE LIVE!!!! Those old photos that were printed out, and those old videos could not be zoomed in on, and if they were it was so pixilated that you couldn’t tell if it was a bunch of bottles or a Daisy Duke poster from back in the day. The ability to literally walk though your facility and document everything that you have could be a lifesaver and could make sure that you recoup every dollar of coverage that you have paid for throughout the years. I will offer some quick tips on this process as well, since I have done this for many, many years. First off, go through the facility and open all the doors, drawers, containers, equipment, etc., before you start. It may look like a poltergeist just left the area, but it allows for a more flowless flow of documenting everything as you just take one pass thought the joint. As well, if there is a special area of interest, or something that may take a little more attention to detail, take the time to focus on that area and maybe even zoom in if there are a lot of detailed items that need to be shown. Lastly, take your time. This is not the Boston Marathon, people. Don’t run through and think you have to have this done in under a five-minute sprinters pace. Really take your time to make sure that you have gotten everything that you feel is important. If you own the building, start outside and get the building from all sides. If you are leasing, but you have done a bunch of improvements (tasting room area, gift shop, whatever), make sure you get the details of what you have done, and if you are videoing everything, narrate, narrate, narrate. “Here we have the Yeti-hewn logs that we brought in from the Himalayan Mountain Range that we used Yak sleds to transport … we spared no expense, but no Yeti’s or Yak’s were harmed in the process. Each expanse of log was $150,000 and there are 5 of them, so in logs alone we have $750,000 of value.” You get the idea. There you have it! The answer to the age old question of what is the easiest thing you can do in regard to your insurance coverage that will give you piece of mind and may just save you a lot of time in the long run as well as heartache. I have bestowed upon you, dear reader, the possible key to the insurance universe. You are welcome. With that, InsuranceMan 2.0!!! is off to assist yet another struggling distiller in distress. Until Next Time, Dear Reader … Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@raoaringforkins.com or insuranceman2.0@yahoo.com
  13. GOOOOOOOOOD Morning ADI!!!!!!!!!! Where do I begin this TMIT?!?!?!?! I guess with a flashback - wavy - movie type - memory sequence. Que the music and fog machine ... Many, many years ago I had the privileged of attending my first ADI convention after being involved on the forums. Back in the day, being a rookie to the convention, it was overwhelming walking into the expo area and finding my booth. All of the delicious copper stills set up, bottle sales people with grandiose displays, all the different barrel char wheels and stave samples, and on and on it went. And that was back when the amount of vendors were only about 1/8th of what they are now. It was a grand convention and I was fortunate enough to take the expo by storm. I had something that no one else really had, and the line in front of my booth was as long as the lines to get on "Its a Small World" in Disney during Spring Break. Toward the end of the day I noticed a gentleman hanging back that had come by several times throughout the day. As I wrapped up a conversation it was his turn to come up to me. He introduced himself as Bill Owens, the president of ADI. He said that he had come by several times to see what all the interest was and we struck up an amazing conversation. Year after year at the conventions, Bill and I would always find time to visit, go for a few drinks, and even several dinners over the years. Bill would call me and ask for input on this or that, or tell me about his last road trip and where all he had been. It is truly something that I cherish and look back on fondly. Fast-forward several years up to about a year and a half or two years ago. I recall right where I was, and what I was doing (and if you have read past posts and replies, I have this weird photographic memory thing ... SUPERHERO, duh!!!!), when the phone rang. The voice on the other end started off by introducing himself as Erik Owens, Bill's son. From that moment and that conversation on, we became fast friends. Much like the relationship that Bill and I started, Erik and I picked up right up and ran with it. Just like with his wonderful father, Erik and I would catch up at conventions, chat away, grab drinks, and get dinners. Talk about a personable father and son combo, these guys are it. Erik and I would speak via phone, shoot texts back and forth, and work on always thinking of new ways to help improve the ADI family and offerings. Heck, we just talked last week about the potential of a very big idea that I will not divulge here, but Erik and I are working on something that could turn out to be very cool. Now that we are caught up to modern times and "today", it is with a very joyous and resounding "HUZZAH!!!" that I congratulate Erik as the new President of ADI!!!! Bill is undoubtedly an incredible asset to us all, has done so much to further the industry, is a fantastic person, and is till the life of the party. With that, I could think of no one else fit enough to take his place as El Presidente besides his son, Erik. Although I hate to see bill step down, I am so excited to see Erik step up into this roll and I can barely wait to see where he takes the industry and this organization. He is always thinking, creating new ideas, and is so knowledgeable, and I am not just blowing smoke here, folks. That is not Insuranceman 2.0!!!'s style. I say it like it is and if I like something, I say so, emphatically. If I don't like something, well I will either say so or I won't say nothin'! And I like this A LOT! Erik, congratulations on the new role. You have some seriously big shoes to fill, but I know you can do it and are up to the task. You know why???? Because I have already seen it, first hand. I would encourage all the ADI'ers out there to either shoot Erik an email, give him a call, or post something here to congratulate him. The future of ADI is exciting and I am glad that he is going to be at the helm. Until next time, dear readers ... Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  14. Happy Tuesday to all of you, my dear readers, I have to say, this TMIT is not so much insurance related(although, very much so), but more of a reflection of the last many years spent here with you here on the ADI forums. The last decade has been nothing short of amazing!!!!! Something that I truly owe to all of you and to to ADI organization. This forum and this organization has given me so many wonderful opportunities and the chance to connect and meet so many amazing people. I am truly blessed in so many ways. This post is really more of a recap of the last decade (being that we are now on the precipice of a new one, which in-of-itself is mind blowing) and my thankfulness to all of you. With out you and this organization, well … who knows where I would be. You all have been so kind, so appreciative, and so welcoming of me, I just simply do not have the words. You all have made InsuranceMan2.0!!! and for that, I thank you!!!!!!! Once upon a time I was just an insurance guy (OH THE HORROR!!!!!!). Through the years (20 this year, if you can imagine) of being an "insurance guy" (only really for 10 years or so, but even then I was formulating and working on national programs), I found my niche of assisting all of the wonderful people here and throughout the globe in assisting with the procurement of insurance for your distilleries, and was divinely directed in my passion for alcohol insurance. Through that, you all have had a hand in creating what is now known as, InsuranceMan2.0!!! How glorious!!! Again though, I could not have done it without each and every one of you. THANK YOU!!! I have worked with everyone from some guy that produces 36 cases of spirits a year (yup, that is not a typo), to folks that have $50,000,000 worth of bourbon put up in rick-houses, to world-wide-known movie stars, to those that made their money in the music industry, and I can not tell you how joyful I am in having these opportunities. Again, I have truly been blessed in so many, and in every way. Moving forward into this next decade of awe-inspiring wonderment, let this be the takeaway. As I stated above, there simply is no one to big or too small for consideration to work with, that simply does not exist. From the small boutique distiller to the globally known movie star or country, slash, rock legend, I am here for each and every one of you, and I appreciate you! I have had the privilege of working with over 600 distillers in the last 9 or 10 years, and I simply tip my superhero cape to each and every one of you. You have made my life a dream come true because I get to work with the best bunch of people on the planet, hands down. Some no-name “Insurance Guy” was transformed into Insurance Man2.0!!! all due to your wonderful nature, your desire for something better, and out of amazing relationships. So, in that, all I want to say is, “THANK YOU ALL SO MUCH!!!!”, and big or small, please contact me. I can elevate your horrific insurance experience into something that is truly other-worldly and superhero-ific!!! Until next time, dear reader … Stay Vigilant, Best, Aaron Linden a.k.a Insurance Man2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  15. Happy Tuesday Morning to you, Dearest ADI Forum Go-ers!!!!!! In today's installment of the TMIT all I have to day is this. HAPPY NEW YEAR TO EVERYONE!!!!!!!!!! This has been an outstanding year, don't get me wrong. The FET extension, all of the new clients I have assisted, all of the past clients that I continued to enjoy yet again in 2019, and all of the amazing folks that I speak to everyday. I am fortunate, but I am Sooooooooo looking forward to 2020. I think it is going to be an amazing year, and the start of a fantastic new decade. So, enjoy your celebrations, be safe, and I look forward to seeing and hearing from all of you in the new year/decade. Until then ... the Waikiki surf is calling my name ... so back I go. Aloha, and until next time ... Stay Vigilant, Best, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  16. It is TRULY a happy Tuesday Morning Insurance Tidbit (on Thursday) kind of day!!!!!!!!!! Welcome dearest reader! Welcome to this installment of a historic and monumental TMIT. I, InsuranceMan 2.0!!! knowingly held off on writing this TMIT until today for a few reasons. Yes, yes, my superpowers know no bounds and I knew that I should hold off on this week’s installment until today. I had a sneaking suspicion (wink, wink, nod, nod) that the FET Extension would garner approval and be passed off to the POTUS prior to weeks end. Yes, there have been many grumblings and a lot of speculation and pontifications as to if the FET extension would be passed or not. Being all superhero-esque (actually I am not “LIKE” a superhero, I “AM” an insurance superhero!) and having connections on the inside and the outside, and all other sides that you can think of, I knew this was coming, and I could not be HAPPIER!!!!!!! Celebrate with a lowball, or even better yet, a highball, of your own handcrafted-spirit and enjoy this victory!!!!!!! Congratulations to all of you … my friends, and those of you I have yet to meet, just everyone!!!!!! I know it is only a year long extension, but it is an extension!!!!! This will allow for you, a year to keep taxes lower, a year of reprieve, but most importantly, a year to plan. Yes, a year to plan. I don’t want to darken the mood of this epic event, but I do encourage you to sit back and ponder what you have done with the last few years of this reprieve, and what you will do with the upcoming year. I implore you, do not squander this fantastic find of luck, who knows if it will last or not (fingers crossed it will)? One could only hope! Take stock of your good fortune and use this extension for good, not the other thing that I cannot speak of, as I am all good and knowing and it bitters my tongue. Use this year to save, invest, and do something for your operation that is not an ongoing cost. Equipment can be paid for and done. I am all about economic stimulus, but hiring people in positions with ongoing costs may not be the best place for your money to go. Enough said. Bottling lines, a bigger still, that piece of equipment you longingly look at on “Craigs List” every day … That is where you need to focus your efforts. Enough of me now pontificating, you know what you need and where to spend all that extra cash you have!!!!!! ENJOY that win, people!!!!! You deserve it, and well done. It would not have happened without you!!!! You all (and we all) fought our @$$3$ off to make this happen. So, take a moment, raise a glass, and toast this glorious moment! HIZZAH!!!!!!!! With that, on to the second point in the delay of my TMIT post. As you all know, we are drawing near to the end of the year, and quite honestly, the END OF A DECADE!!!!!! WHAT!??!!?!? Right!!!! That hit me like a ton of bricks. DUDE, seriously, we are just closing out a decade. SERIOUSLY … WHAT!??!?!?!?!? DAG!!!!!! 2020, y’all. Like, if I was an eye doctor, I would totally be owning this year in marketing with the whole 20/20 schtick, right?!?!?!?! Anyway, as you all know, we are closing out not only the end of the year, but the end of a decade, and InsuranceMan 2.0!!! is in search of a much-needed reprieve. So, the second point to the delay in my TMIT is to tell you that from the 20th of December until the 29th (and then it is all like New Year’s Eve, and New Year’s Day and stuff), I am leaving my super secluded high intensity fortress of solitude here in Sheridanopolis, and I am headed for the sandy beaches of Honolulu and Waikiki (see you soon Dave, I cannot wait!!!! I have to see some distillers whilst I am there, der! Part of the job and all!!!!) for some much-needed R&R. With that, I bid you all a found ado to 2019, and I am wonderfully excited to engage the upcoming 2020 decade of amazingness! A new decade of joy, prosperity (for all), and a decade of growth and opportunity. I wanted to take a moment to give all of you a heartfelt thank you for making this last year so amazing, and to really take in all of you, my dear readers. In this next year/decade, you, and totally you, have given me the opportunity to speak at the ADI conference in New Orleans (this is my third time), do several engagements with Moonshine University, and truly be grateful for my life, opportunities, and for the fact that I get to work with the best sect of people on the planet, and in the known Megaverse. THANK YOU!!!!!!! With that, I will implore you, DON’T EMAIL ME over the next week and a half, as I will not respond. I will be surfing, diving with sharks, and otherwise “preoccupied”! But, I will say, totes HMU after the first of the year, because I will rock your insurance experience and save you an @$$ ton of premium dollars all whilst increasing your coverage and making sure you are taken care of in a way that you have never known before!!! THANK YOU FOR AN AMAZING 2019!!!!!!!! HERE IS TO AN EVEN MORE AMAZING 2020 AND A NEW DECADE!!!!! Until next time, dear reader … Stay Vigilant, Aaron Linden a.k.a. InsurnaceMan 2.0 307-752-5961 aaron@roaringforkins.com Or insuranceman2.0@yahoo.com HAPPY HOLIDAY / HAPPY NEW YEARS!!!!!
  17. Happy Tuesday Morning Everyone, Ah yes, Tuesday! One of our most favorite days. Not because it is only two measly days into slugging through the week, but because it means it is time for the TMIT!!!!!!!!!!! <Sounds of throngs of adoring fans cheering and chanting TMIT … TMIT … TMIT …> Thank you … Thank you … You are too kind!!!!!! On to it then! Today I am touching on something that we have not spoken about before, but like a loud bang in the night, it awoken me in the midst of the night with me thinking to myself, “Self …” I thought to myself, “Why have we not talked about this before?” So, it is high time to rectify this and we are going to talk about it now. In the past we have discussed the finer points of “Replacement Cost” and what that means, as well as “Co-Insurance” and how that works. This topic folds in with each of those items, but is a bit more nuanced discussion on “replacement cost” in regard to buildings. Now, although this will apply to buildings that you have remodeled or rehabbed, it also very much applies to newly constructed properties and for the purpose of this conversation we will use the example of a newly constructed distillery. Let’s say that you recently just built your dream distillery and OH, IT IS SCHWANK!!!!! Everything you ever wanted. All the bells and whistles, knobs and dials, walls of glass to showcase your killer 32’ column shiny copper still from the 320 seat tasting room … the whole 9 yards baby!!!!! WOOHOO!!!! Congratulations. Now it is time to get this puppy insured. You call some Joe Schmuckatelli insurance guy down the way and tell him, “Hey buddy, you should see this place, it is amazing.” And you tell him all about your killer distillery. Then it happens. The worst possible question he could ask. “What did it cost you to build it?” Your eyes glaze over and numbers start flying through your head and you see cartoon money with wings flying away and giant bags tied at the top with a string with “$” signs printed on them rolling out your doors on a conveyer belt and you start thinking that you better start making a lot of hooch, and QUICK. After you moment of tallying your investment you tell Mr. Schmuckatelli that you are into this baby about $2.2 Million ( I know, that is a lot for a start up, but it is my story and I will tell it how I want. I will tell you, I have had people that “started up” with a $14.6 million cost before. Yikes. ) Then the next worst thing is said by this insurance schlepper. “OK, that is the value we will use to insure your building then.” You think, “Sure, why not, that is what it cost me to build this beautiful homage to hooch. Let’s do it!” And he does it, and you overpay through the nose and lose out on tons of money that you could have used to by barrels, or whatever you need next. Why are you paying through the nose you may wonder? Well, I will tell you. Remember a few short moments ago when you were off in la-la-land and thinking about all the money flying away? When you were watching all of that money flying away, which it was, you were also adding up and tallying costs that you most likely do not need to insure. Let me give you an example. How much dirt-work and prep work did your site take? I would imagine that out of $2.2 million, at the very least, $150,000 was in site prep and dirt work. How about the flat work, concrete, etc.? Another $250,00 or so? Oh, and the hook ups, good-night the hook ups!!!! Brining water and sewer in and all your underground piping, tap fees, architect costs with stamping fees, on and on and on it goes. EXACTLY!!!!!!!! Almost all of those costs are things that you factored into you “REPLACMENT COST” because that was real money that left your hands and was spent, so that is what you tallied and told the cruddy agent who is wanting to insure your building for ALL OF THAT COST when in reality quite a percentage of your “build costs” would not need to be redone in the case of a loss. Concrete does not burn, site work and leveling don’t need to be redone in the case of a fire, and generally underground pipes don’t burn and you will always have your plans and the tap fees are a one time deal. See where I am going here?!?!?!? You may have had costs in excess of maybe 25% or more of the actual value of your building that would not need to be redone at a later date in the case of a loss. However, because you didn’t think about it in this way, and this snake-oil salesman didn’t bother to ask or care (really, most of them don’t even know and the more they insure it for the more it costs and the more they make), and now you are paying premium on a $2.2 million dollar value when you probably could have insured it for a “replacement cost” of $1.5 – $1.65 million, which would save you A BUNCH of money annually. Not to mention, you would be spending money on something that you will never realize in the case of a claim, because the carrier will pay to “replace” the building with like kind and quality and if that can be done for $1.2 million, then that is what it will cost the insurance carrier, and as long as it is exactly like it was, who cares?!?!?! YOU DO!!!!! You were paying premium on way more than that, because you cruddy “evil-doer” agent was over charging you and didn’t care! Do not be that person that doesn’t know, who calls an insurance person who doesn’t know, and who is going to value something someway because you said that is what it cost you, that you are going to overpay on for years and years and years. Nope! You are better and smarter than that. You are the type of intelligent insurance purchaser who has read all the TMIT’s and you are armed with knowledge, or at least the fact that you should contact me, InsuranceMan 2.0!!! and allow me to work through these things with you and direct you and assist you in getting the correct coverage at the right amount for the right premium. Voilà !!!!! This is why I am an insurance superhero by day, and …… Well …. I am an insurance superhero 24/7/365, so …. With that my dearest readers, I am off to battle yet more insurance issues for some clients that came from a bad situation but are on their way to being much better and saving lots ‘o dollars now that they contacted me. Until next time dear readers, Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yaho.com
  18. It is Tuesday, that means it is time for the Tuesday Morning Insurance Tidbit!!!!!!!!!! My goodness! Where to start???!!!?! Well, as the title eludes to, I had some really well thought out and great plans in store and I was sooooo, soooo excited to execute them. I was going to put up a teaser on Tuesday last week and then hit you all with a great post on Thursday for Thanksgiving. I wanted to tell you all that I am so thankful for all of you, for being allowed to be InsuranceMan 2.0!!! for the last 9, now almost 10 years, how I am thankful for what I do and for all of the support of ADI and the community here. That is why I put those things now, because they are true and I am so very thankful and have a lot to be thankful for. My wonderful plans fell by the wayside however ... With that, I have to tell you that I am SUPER thankful to just have made it to see some family and back during "SNOWmagedon". Wowza! I have done battle with some serious evildoers in years past, but Mother Nature can be one of the evilest evildoers of all. She can be unrelenting, and just when you think you have her beat, she decides to really show you what she can do, and then you all but beg for mercy. I missed my post last Tuesday because we wanted to go see family and I figured we would leave early enough that I would write to all of my dear readers latter that day setting up the Thursday "Thanksgiving" post. I was wrong. What should have been a 7 hour drive ended up being like a 17 hour drive and by the time we got in I was to tired and nerve-wracked to type or see. I needed a Martini and bed, stat!!!!! The next day was not as crazy, but it was a bit stressful spending time on phone calls and relaying road reports to others and catching up with family and making sure everyone one in other places were ok as well. Then the big Thanksgiving day came and it was wild and crazy as well. People all over, which is what it is about, phone calls to those that could not be with us, and of course a lot of food and drink, which was glorious. In all of the fun and frivolity however, and the decompression of the prior days stress, my post did not get written and for that, I apologize. Then of course the next day and the next were full of family fun and catching up with old friends, etc. Then it was time to head home. Dunt-dunt-DAAAA!!!! "The roads are open", they said. "It should be fine", they told us. "I don't think the hard stuff is gonna come down for a while" (nod if you get that reference), we heard. Yup, the roads were open, but that does not mean they should be. That 7 hour drive that took 17 the first go-around took more like 2 1/2 days going back. Thank God I am InuranceMan 2.0!!! and I have nerves of steel and super vision. I have never been in ground blizzards, ice packed roads, and 60+ mile an hour winds like that in my life. A stretch of highway ... HIGHWAY was at a dead standstill with traffic in both directions for 30-40 miles. When it would move, it was slow, but that did not keep people from sliding off into the ditches or trucks from BLOWING OVER!!!! If you have not seen that, it is something to behold!!!!!!! And we are talking about a highway that runs in the middle of FREAKING NOWHERE where there are not towns every 5 miles. More like every 50-100 miles. Well, suffice to say, after getting through the nightmareish hell that Mother Nature threw at us, we were snowed in to a decent sized town for a day or so, and finally crept our way back to Sheridanopolis a few days late, and that is why I am just writing this to you all now. I am thankful for many things, all of you here being one of them. I am thankful for a good life, good family, good friends, good drinks, and to be home safe and sound. I am not thankful for wicked winter storms. I am hopeful that all of you had a great Thanksgiving, stayed safe, and are home and happy. I am not thankful for my best laid plans going out the window, but life is full of wrenches that get thrown in our cogs, and being able to ebb and flow is what we have to do, on a daily basis. So, no real insurance related items here today, but I will get something in here for you to make it all worth it that is insurance related so you get something out of reading all of this. I saw a great saying the other day that went like this, "If you only have liability on your vehicle, stay home. This is a FULL COVERAGE kind of driving day." Yes they were! Until Next Time ... Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  19. Happy Tuesday to all of you, my dearest readers, As you may have noticed, we have gone a couple of weeks without the weekly installment of the TMIT, and for that I apologize. As it turns out, InsuranceMan 2.0!!! was otherwise occupied fighting many facets of E V I L !!!!! From some family illness, to working on several very important top secrete projects (hopefully to be announced first here in the future), I have had to take a bit of a reprieve and structure some things differently for a time. Alas, I am back, and with a VENGEANCE (insert cool sound effect here)!!!!!!!!! For this installment of the TMIT I am going to address a topic that is at the top of everyone’s mind as we move closer to the end of the year … TO BOND, OR NOT TO BOND? That is the question—Whether 'tis nobler in the mind to suffer The slings and arrows of outrageous potential Federal Excise Taxes, Or to take arms against a sea of taxation, And, by opposing, keep them low? What in the heck am I talking about? Well, as seen from my stolen and slightly modified Shakespeare quote, I am going to address the impending Federal Excise Tax Rate cut that many have enjoyed for the past many years. As most of you know, or should know, on December 22nd of 2017 a bill was passed that reduced the Federal Excise Tax rate on distilled spirits (amongst many other things) for the years of 2018 and 2019. The taxation rate was reduced from $13.50 per proof gallon down to $2.70 for the same, thereby leaving a lot of extra money in many a distillers pocket/businesses. Oh how we rejoiced and made merry at this news!!!!! Not only was the tax burden lessened upon the good and hearty distillery folk of this land, but they also passed a provision stating that if a distillery removed less than $50,000 worth of taxable product (which works out to roughly 18,518 proof gallons of product at 100 proof, or 23,148 gallons at 80 proof … which is A LOT of booze) in a years’ time, you were no longer were required to carry a Federal Distiller Spirits Plant (or DSP) Bond. Again, the “huzzah’s” rang throughout the land!!!!!! Many distilleries took these newly found riches and either upgraded their equipment, hired much needed assistance, put it into marketing, or simply enjoyed having some extra “walkin’ around” money. Whatever the case, it was a windfall in many cases and one that was enjoyed and well deserved. Fast forward from that time of celebration to now. We are late into 2019 and within a month and a half of this amazing bill, H.R.1 — 115th Congress (2017-2018), expiring. Yup! EXPIRING!!!!!! This bill was only good for 2018 and 2019 and has an expiration date of December 31st of 2019 unless action is taken by those duly elected national officials to either implement this change permanently or allow for it to expire. At this point in time, this bill has a lot of positive backing with several high-powered officials signing on to make this tax cut permanent, however … things like “impeachment hearings” and other political nonsense can get in the way of actual legislation taking place, and we are quickly running out of time before the House and Senate adjourn for Thanksgiving and then the long break over Christmas and New Year’s. PEOPLE, THERE REALLY IS NOT MUCH TIME LEFT HERE!!!!!!!!! This is one of the things that I, InsuranceMan 2.0!!! have been working on. So, what can you do???? Contact your representatives. How do you do that???? Go here: https://whoismyrepresentative.com/ to find out who you can send a letter to, AND SEND IT!!!!!!!!! OK, you have the background now, and the knowledge to go forward to make a difference, but how does this all tie in with the whole, “To bond or not to bond” question? Well, for those of you who are up and running and loving the reduced rate, that is great. For those that are just finalizing their paperwork in order to get their licensing and permitting, now is a precarious time due to the fact that they do not know if they need to submit a bond or not in order to have everything pass thought smoothly. Will the FET cut be made permanent? Will not submitting a bond screw things up and lengthen the process? Will a bond be needed or not come 2020?!?!?!?!? WHO KNOWS!!!!!!!!! So, the question becomes, to bond or not to bond at this point in time. The answer … I don’t have the answer. Here is the sage advice of the all-knowing and all-wise InsuranceMan 2.0!!!, DSP bonds for the past “minimum” required Federal bond stipulated that you must carrier at least $15,000 worth of “Operations” and $1,000” in withdrawal. That bond usually ran about $192 for the year. If you are new to the game and you want to make sure that you are not going to get caught up in sticky red-tape on your permitting, I would say get a bond if you are not a risk taker. The other side of that is, if you are submitting via the PONL system prior to the very end of 2019, take the risk and submit it without a bond since you are still technically under the deadline of the FET cut and you “should” be fine. The crappy part about this is, no one really knows what is going to happen and there is not much out there that addresses if this will get passed in time or not. So that leaves all of us sitting and waiting to find out what the future holds and if the tax rates will remain the same or be jacked up to the prior rates of years past. All I can tell you is this, get a hold of your representative and try to make a difference. Otherwise, if you just sit on your laurels and hope others will contact their public officials, you may end up having to contact me instead in order to purchase a Federal DSP bond!!!!!!! Which call would you rather make, one that will save you money, or one that will cost you money????? You decide. I am hopeful that this tax cut remains intact the way it sits at the $2.70 rate per proof gallon and I don’t have to write a single DSP bond this year. If it does expire however, take a number and get in line because InsuranceMan 2.0!!! is going to be one busy sonuvabeach, cranking out bonds across this nation. Trust me, I would rather see you keep that money in your pocket than to put some into mine and a whole lot into the pockets of the surety companies. Make your calls, send your emails, and tell them to keep the rates low. Hopefully in one month and 16 days we can all raise a glass and toast the permanent tax cuts and have yet another amazing reason to welcome in the new year! Until next time … Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  20. Happy Anniversary and Good Tuesday Morning Dearest ADI’ers, Today marks the one-year anniversary of my return to the forums and my transformation from InsuranceMan to the new and improved InsuranceMan 2.0!!! that you have all come to love and adore. There will be cake at the end of this post in recognition of this day, so stick around. Well, as you have probably noticed, it is actually Wednesday, and no, I have not used my superpowers to reverse the rotation of the earth, go back in time and write this post for you. Although I am indeed an insurance superhero, I am not completely infallible and I have succumbed to some sort of superbug and have been a bit under the weather lately. Alas, it will not keep me from performing my super-duties so I present to you the latest installment of the TMIT! Today we are going to touch upon a topic that really will only pertain to about 17 states in this great country, but it should be worth the read for all of you. I will even make it pertain to several more of you in the end, since the overarching topic does affect many in the marketplace. So, what am I talking about?!?!?! None other than the notorious “ABC” states. Not to be confused with the “Notorious B.I.G.” That is something TOTALLY different. Anyway, if you are not in one of these states you have probably at least heard of them. An “ABC” state is an “Alcoholic Beverage Control” state. Clever, eh? Alcoholic Beverage Control = ABC. Somebody was really thinkin’ when they came up with that one! ABC states really developed out of a long and sorted history having to do with pre-prohibition laws, prohibition, and the repeal of national prohibition on December 5th of 1933. A day we should all celebrate, by the way! Under the ratification, the Twenty-first Amendment (which by the way is still the only amendment to the constitution that repealed a prior amendment. Use that in your tasting room trivia games. You’re Welcome!) control was given to the states over the sale, manufacturing, distribution, or continued prohibition of alcohol. OK, enough history lesson, but I thought you should know if you didn’t already. Here is a map off all of the ABC states, just in case you were wondering. “OK, great, InsuranceMan 2.0!!!, but what in the word does any of this have to do with insurance?!?!??!” I am glad you asked. Each ABC has its own set of rules that they operate under but the “gist” of the rules go something like this … A monopolistic system is set up whereby a manufacturer of Alcoholic Spirits is prohibited from direct distribution of said beverages. Alcoholic products must be shipped to state run facilities and distributed from said facility to state run or privately licensed retail operations. So again, what does this have to do with insurance? EVERYTING!!!!!! You make your product, and then you are required by law to ship your product to a state-run facility, either a “bailment” situation, or some other state-run facility where it will wait to go out for distribution. Well, what happens to that product if it is damaged while in the “Care / Custody / or Control” (a.k.a. CCC) of the state-run facility? Who covers the loss to your precious product? The answer is … it depends. Don’t you just love that answer? So vague, so mysterious. Well friends, I DO NOT LOVE THAT ANSWER and that is why I am here and writing this for you today. So, how do you know if you are supposed to insure your product, or if the state is supposed to insure it, or is it insured if it is off your premise? It all boils down to “contractual obligation”. What does your contract say? Do you know? Do you have a contract? Most of you that reside in an ABC state do or should have a contractual document outlining what the rules are, shipments, and insurance provisions. Go to the contract and find out. What you find may surprise you. Most of you may find that you are still technically liable for any damage that occurs to your product while in the CCC of the state-run facility. “How can that be?”, you may ask. “It is not in my control, and if some dufus hits it with a forklift, how is that my problem????” Again, look at the contract. In many instances not only are you still responsible to insure your product while in the CCC of the state, but you may also have waived you rights of subrogation to the state as well as a “hold harmless” agreement. Basically, what this means is that the insurability of your product is your responsibility even if some dufus ruins it without you being party to it. Seems pretty stupid, doesn’t it? Well, it may be exactly the situation you are in. If your insurance carrier is not aware of this situation, you may not have coverage. THAT IS WHAT ALL THIS HAS TO DO WITH INSURANCE!!!!! You may be paying a premium for a policy that is not going to cover the largest stock exposure that you have. That is no bueno for sure. If you are in an ABC state and you are not familiar with what your insurance obligations are then your agent and carrier probably have no idea either. That can leave you in an insurance-wasteland and that is not where you want to find yourself, EVER! There are ways to insure your product while offsite and in the CCC of others, but you need to know that you need to have that type of coverage and report it to the agent … Or, you could turn to an expert in the industry and I … I mean “they”, should know to ask these hard-hitting questions. If you reside in one of these states and you have not had this conversation, well, my number is listed below. You better call me. I had said that I will make this relatable for more folks than just the “ABCer’s” out there and we have come to that point, so here you go. Maybe you are a contract distiller/bottler for someone else, or maybe you have an arrangement for offsite storage at someone else’s facility. Trust me, I have seen a lot of different setups over all my years of doing this. If so, who is responsible for what, where, and when? If you contract out to someone else, is it their responsibility to insure their branded product while at your facility, or is it yours? Again, what does the contract say? You are a “Contract” distillery/bottler after all … WHAT?!?!!? There is no formal contract?!?!?!!?!! My super-nerves are sensing a HUGE potential issue. If this is not spelled out in writing there could be some serious ramifications if a loss were to occur. Furthermore, without a formal written contract it may be impossible for one or either of you to procure insurance on this product. Or even possibly worse, you (the contract distiller/bottler) may have to increase your insurance to protect someone else’s product thereby driving up your cost that you either have to “out-of-pocket”, or pass it on to the people you are contracted with which drives down their profits. Either way it is an insurability nightmare if you do not have a formal written contract between you and the other party. Whether it is a contract distiller situation, bottler, or with the state. You HAVE TO KNOW what is in the contract and who’s responsibility the insurance is. If there is no contract, then it DEPENDS, and you know how much I love that!!!!! I highly suggest that if you are in one of these states, or in a situation where someone else has CCC of your product, or if you have the CCC of someone else’s product, you get in touch with me, InsuranceMan 2.0!!! so that we can hash out the details and make sure that if the day comes where the unforeseen is seen, we know that you will be made whole again in the way you are supposed to. With that my friends, as promised, here is your anniversary cake in honor of the one-year mark of me being back on the forums. ENJOY!!!! and until next time dear reader, Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  21. Happy Tuesday Morning To All, As you probably have noticed, if you are a loyal reader and follower of the TMIT, there was no installment of the TMIT last week, and this week’s posting is a little tardy. Well my friends, as it turns out, bilocation is not one of my superpowers. I lack the ability to be in two places at the same time and for the last week or so I was taken out of Sheridanopolis so that I could attend my big brothers 50th birthday. That was certainly something that I was not going to miss and being that we were in Grand Marais, MN the internet capabilities were sketchy at best. Now, with you knowing that, I have a special treat for you. Try to contain yourself and your excitement, here we go! I am going to give you two topics for this week’s TMIT!!! I KNOW, RIGHT!??!?!!? EXCITING!?!?!?!!? OK, you all good now?!??!?!?! For starters, the first topic will be short here on the post as I will be redirecting you to the most recent installment of DISTILLER magazine that you have probably recently received in the mail from ADI. If you flip that little puppy open to the CONTENTS page you will see down on the left hand side of the page under THE BUSINESS OF DITILLING an article written by yours truly that is entitled, “Distillery Insurance: What You Need To Know”. I cannot tell you how excited I am to be a contributing writer for DISTILLER magazine! Being asked to be a part of this publication is truly an honor and I am just so pleased to have been asked. The article itself is found on pages 144, 145, 148, and 149. I would encourage you to find a comfy spot to sit down this evening with your favorite spirit and give it a read. Completely enthralling if I do say so myself, but then again, I may be biased, LOL! As well, on page 150 in the upper right-hand corner you will see my contact information displayed in my Roaring Fork Insurance advertisement. If you don’t know much about me already (which at this point, if you are a devoted TMIT reader, you probably have a pretty good idea) you can flip to page 8 and under the CONTRIBUTORS section, my information appears very near the top of the middle column. OK, now that we have gotten that gratuitous self-promotion out of the way (but I am excited about this, as if you could not tell), onward to the second topic for the TMIT so that you do not feel cheated out of not getting last week’s information. Although I, InsuranceMan 2.0!!! , could have used my superpowers to get to Grand Marais in the blink of an eye, I am not above taking the great American road trip from time to time to explore this amazing country that we live in. As we were making our way across Wyoming, South Dakota (in a ground blizzard no less), and the entirety of Minnesota we passed an insurance office in a small town that was called … wait for it … Puthoff Insurance. Disclaimer here *** I have no idea who these folks are, and I am sure they are very good at what they do, and heck, I am even giving them a plug (of sorts) here. This has nothing to do with the fine folks at that agency, again, I am sure they are amazing *** end of disclaimer. Driving by this office though made me think about their agency but more about there name and really, more about how people truly do “PUT OFF INSURANCE”. I cannot tell you how often I receive a call or an email from a distiller that says something along the lines of, “Well, we have been in operation for several years now, and we have never had insurance, but we are at a point where we need to do something.” Another disclaimer, *** there is nothing wrong with this approach. *** In fact, in the article in DISTILLER (ah, see how I wove that in and brought it all full circle?!??! That is one of my superpowers!) it references the fact that if you do not have a loan on your business or a landlord, or some other interested third party, there really are no regulatory requirements for you to carry insurance. Did you know that? Well, now you do. Although there may not be some “big brother” type entity telling you that you must carry insurance (and for that I am glad), it is certainly a good idea. You know that I have to say that though, after all, I am InsuranceMan 2.0!!! Anyway, there is nothing wrong with not carrying insurance in the beginning since it is your choice after all, but what are you “Putting Off”? If you “Put Off” insurance you really are taking a risk with a large part of your life, a very large investment that you should not put in peril. Would you purchase a new Ferrari and say, “Ah … screw it, I am going to drive this thing all over the US for the next year or two, but I don’t need insurance!” NO, NO you would not. So why do it with your distillery? Your equipment is valuable and needs protecting, right? What about your products that you produce? Most certainly! How about liability arising from your operations or out of serving samples or cocktails out of your tasting room? Yeah, for sure!!!!! You have heard this from me before, but your blood, sweat and tears go into your passion of distilling and they should be protected as you protect your family member, your friends, or your home. Another reason to not “Put Off” insurance is simply due to the fact that many insurance carriers are very apprehensive to offer coverage to a distillery that has been operational for years with no preexisting coverage. In fact, many standard carriers will not offer an insurance proposal to distilleries that have been operating without insurance thereby throwing them into an Excess and Surplus (E&S) lines market. This could mean higher premiums, less coverage, and building “insurance credit” for a few years. If you just don’t “Put Off” insurance but start it right when you are ready to start everything else (if not a bit before) the process will be much easier and could actually end up being cheaper and better. If you are just getting started, thinking about getting started, or if you have been up and going for a few months or several years and have just “Put Off” insurance, it is never too late to protect yourself and your investment. Where do you turn when you are ready to not “Put Off” insurance any longer? Who should you get in touch with?!?!??! Well, I think you know the answer but if you don’t, I will give you a hint … InsuranceMan 2.0!!! I am here, ready, willing, and able to assist you. I have assisted hundreds and hundreds of distillers all across this country, in every state (except for Rhode Island … why is that? What is going on there?!?!?! If anyone reading this is from RI, call me or email me please!!!!!!! I want to work with a distillery in Rhode Island!!!!!!!!!) and of every size. From large to small, I have worked with them all. As always, my information, education, and conversation are free of charge. Until next time dear reader … Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! aaron@roaringforkins.com or insuranceman2.0@yahoo.com (307) 752-5961
  22. Happy Tuesday My Friends, In today’s installment of the TMIT I want to talk about what it means when an insurance speaking person mentions the term “Hard Market.” As with most things, insurance operates on cycles. Most things in the world are cyclical, and insurance is no different. Often times there are many good years in the insurance industry where businesses flourish, the economy is good, and losses are low. Years without natural disasters assist in this arena very much as well. These times are known as “soft markets”. Insurance companies write a lot of business and the premiums are lower than normal because everything is ice-cream cones, rainbows and unicorns. But then it happens … Dun-Dun-DAH!!!! Maybe natural disasters happen, one after another. Big losses occur, or perhaps smaller but multiple losses occur within a sect or several sects of business (think Jim Beam fires, Rickhouse collapses, etc.), and the market turns! Keep in mind, there are two types of “hard markets”. The first is one that we have all been through if you have been around 5 to 6 years, since that seems to be the natural cycle of the insurance marketplace. The first “hard market” type is the one where, with out any changes to your policy, your premium all of the sudden increases 10%-25% at renewal. You are thinking, “What the H311 just happened?!?!?!?! I didn’t change anything!?!??!?!” You are correct, you may not have changed anything. So, what did change? Well, here is an InsuranceMan 2.0!!! basic insurance lesson. Insurance is the spread of risk among many to pay the losses of a few which thereby allows the carriers to charge smaller premiums to many individuals to offset the losses of those few. Well, in a year, or more accurately, in a succession of years where the losses are more severe, the insurance companies reassess the amount of premium being charged to offset said losses so that a “combined loss ratio” number is achieved. I am not going to go into the intricacies of what a combined loss ratio is at this point in time. Suffice to say, if you are ever having trouble sleeping, give me a call and I will use my superpowers of hypnosis to put you right out by explaining this to you. For now, let’s just say that insurance companies, like casinos, don’t build big amazing buildings with all of the losses they sustain. Capeesh? It is the second type of “hard market” that I am most interested in telling you about here. It is not the kind of hard market that jacks premiums overnight, instead it is the kind that I have spoken about in a few other postings here on the forums. In a way, it is a much more insidious type of hardening of the insurance market. The kind where premiums don’t necessarily go up, rather, the underwriting guidelines change, become more stringent, and it is just harder to get a carrier to provide coverage that isn’t for some “main street mom & pop nothing shop”. Distilleries have never technically been an “easy sell” for an agent to approach a carrier with. Trust me, I know! I was the first guy ever to develop an insurance program for distilleries and it took years and years of getting doors slammed in my super-face. Anyway, distilleries have always been a “high risk” in the world of insurance, which is so stupid! I don’t want to get off on a tangent here for the next hundred lines of text, but you all know what you are doing, you are highly regulated (by many governmental agencies, both local and nationally, as well as you highly regulate yourselves. This is your livelihood and your soul, you never want to see anything bad happen.), and you are all very safe. So, this is just a stupid concept that I have fought to prove for dang near the last decade. Hey, I am here for you and on your side. See?!?!??!! Here I GO!!!!!! OK, back to the topic at hand. Distilleries have never been an easy sell, we got that. However, they had been easier in the past than they are becoming now. What do I mean? Just what I mentioned above. We are entering into a hard market cycle where it is becoming more difficult to place distillery clients with “Standard” carriers. If you don’t now what that is, go find my post on “Standard vs. E&S” … Oh, just let me do it for you, here! The long and short of it all is this, we are certainly trending toward a hardening market whereby it is becoming a much harder sell for most agents to get standard carriers to look at good distillery clients. However, if a GOOD insurance agent can get a GOOD distillery client in front of a GOOD insurance carrier, and they know what they are doing, BAM! They will still write the account which means less in the way of premium and more in the way of coverage. If you want to know what you need to do to be considered a GOOD distillery that can be written with a GOOD insurance carrier, then you should be contacting a GREAT insurance superhero. Let’s see, who comes to mind?!?!?! Hummmm ….. This is a tough one! NO IT IS NOT!!!!!!!! IT IS ME!!!!!!!!! InsuranceMan 2.0!!! I can walk you through what you need to do to better your chances, increase your coverage, and lower your premiums. I love to do what I do, I love to get great distilleries placed with great insurance companies that provide great coverage with great premiums. It is all just “GREAT”!!!!!!!! Want to be “GREAT”? Great!!! Let’s all be great together. Call me, email me, text me, PM me here, shoot the InsuranceMan 2.0!!! beacon against the clouds from your distillery … whatever it takes, but get in touch with me. Until next time dear readers … Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  23. Happy Tuesday Morning Dear ADI Forum Readers, Today in the TMIT we are going to turn our attention to something that many of us don’t want to necessarily discuss or talk about. With the days getting shorter, and many of you located in those cold and snowy areas (see, we don’t want to talk about this, right?!?!), something that needs to be at the top of your mind is the fact that as temperatures dip into that “below freezing” area, pipes can and do freeze. Now, I don’t want to get into some type of physics lesson here, but we are all aware of what happens when water freezes, right?!?!? Yeapers, it expands. If a pipe is full of water, which distilleries have a boatload of, and it expands with nowhere else to go, pressure builds, and “BLAM”!!!! Burst pipe, water everywhere, damage, soggy stuff, fried electrical, and big trouble! So, the question that arises is, are you covered for this type of a claim? Do you know? Do you care? Well, you better know and you better care because I have seen this type of loss many times over, and water damage can be COSTLY!!!!! So, do you know if you have coverage? If you are a normal insurance purchaser, you rely on the agent to get you what you need and leave it at that. You know what, if you are working with an expert who is a professional in the industry, then that may be OK. If you are working with someone that is a “generalist” and you told them to just get you what they think you need, you could have issues. There are several different types of property coverage forms associated with insurance policies, and if you do not have the right coverage form it could cost you big dollars. WAY BIGGER than the small premium charge that could have made all of the difference. The three common property coverage forms are Basic, Broad, and Special. Under the basic form this type of a loss IS NOT covered, so you may want to go dig that policy up and take a look at it to see what you have. Under the Broad and Special forms, the coverage of frozen pipes is covered … with certain parameters that we will get into in a second. The big question is though, why would an agent only provide you with Basic coverage forms? Well, honestly, they shouldn’t. If they are any type of professional, they will know the difference and should know enough about your operation that this should not happen. Once in a great while though, and if they have no idea what they should do for a distillery, they may end up working with an Excess & Surplus lines carrier that only can offer Basic property coverage. Or it may be due to the age of the building or a myriad of other factors. Point being, you better know, and if you don’t know your coverage form, you better ask. OK, now on to the Broad and Special forms. Again, I have not seen a Broad forms policy for quite some time as there really is no reason to utilize this form unless the carrier specifies that they cannot provide anything better. If that is the case, then the agent should be looking for other alternative options. The cost differential between Broad and Special is dang near nothing, so there is no reason to shoot for the stars here folks. The Special property coverage form in insurance-ese is CP 10 30 04 02 (in most cases, it could be CP 10 30 06 95 so check for either) and in a nutshell, Special form covers EVERY TYPE OF LOSS unless it is specifically excluded (see your coverage form – Causes of Loss – Special form – A. Covered Causes of loss, subsection B – Exclusions, Item #2, subsection g. water. I did this purposefully to get you to pull out the policy and look at it. Clever, no????). This is the best coverage that carriers can provide, and this is the coverage that you need to have. This type of coverage has inaccurately been call “ALL PERIL” coverage, but that really is not true, as there are some specific exclusions that are always excluded by insurance policies. That is not to say you cannot obtain coverage for things such as Earthquake, Mudslide, Hurricane, Terrorism, etc., it just means that you must purchase a separate and specific policy to cover those things. So as you can see, it is not truly an “All Peril” coverage form, it is Special … Isn’t everyone?!???! So, let’s get to the exclusionary language as it pertains to frozen pipes and water damage. Again, under the Special Form CP 10 30, freezing of pipes is covered … provided a few things have happened. The loss must be “sudden and accidental”, meaning that it cannot have been due to corroding pipes or other issues that could have been prevented earlier on. As well, you must certify that in the case of a frozen pipe with resulting water damage that you have done what is needed to maintain adequate heat to prevent freezing, or in the case that you are closed for whatever reason for a period of time, that heat was maintained or the system was completely drained of all water. If those things have been done, and you report the loss in a “timely manner”, you will have coverage. “Timely Manner” is an interesting term in insurance. For a bunch of lawyers who like to define tons of words in policies (there is a whole definitions section for crying out loud), they never define what “timely” means. I will tell you this, I define it as sooner than later for sure! Not to mention that water damage is only part of a burst pipe claim. Did you know that water damage, especially when absorbed by wood, sheetrock, etc., can start producing mold within 24-48 hours????? Dang, that stuff is prolific, isn’t it??!?!?! Mix that with heat and moisture (which distilleries have quite a bit of), and that process can happen even faster. “Well then, all knowing InsuranceMan 2.0!!!, what should I do in the case of a broken pipe and water damage claim?” I am glad you asked, devoted reader. In the case of a broken pipe that is spilling water everywhere, first and foremost, shut off the water, duh. Then, do what you can to mitigate any of the damage. Mop it up, push it into a floor drain, suck it up with a shop vac, whatever you can do to get a majority of the water out of your facility. Then, FANS!!!!!!!!! Lots of fans. Being that the water damage came from a frozen pipe, I would not suggest throwing the doors open to get a cross breeze in your facility, it may just turn the whole place into an ice rink. But in the case of a sudden and accidental burst pipe in warmer areas or at other times of the year, go ahead and throw those doors wide open. The point is to start the drying process as quickly as possible to avoid any mold growth. Speaking of, guess what, mold is EXCLUDED under every policy, including Special form, so mold = no Bueno. Once that process is underway, and you are looking at all of the damage the water has caused, pick up the phone and call your agent to tell them what happened. I would consider that “timely” even if it is hours or a day or two later, since it can be an arduous process to get that water out of there. When you contact your agent (which by the way, if it is not me, SERIOUSLY?!??! What are you thinking at this point, obviously I know what I am doing and I have provided you with all this great information. If you are not using me by now, I don’t even know what to say.) and report the claim. They will get it to the company and an insurance adjustor will contact you, usually within 24 hours to come out and take a look. Start inventorying the damage that you want them to take a look at so that you can make sure they see all the things you want them to see. Then, voila, the claim should be paid and you can recoup the money/value you have into the process and recover your loss. Well dearest reader, that concludes today's fun insurance lesson on frozen and burst pipes. If you have any questions about this type of loss situation or any other insurance questions what-so-ever, feel free to give me a call at any time. I can be reached on the RED emergency InsuranceMan 2.0!!! phone at any time, day or night at 307-752-5961. Until next time dear reader … Stay Vigilant, Aaron Linden a.k.a. InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insurancman2.0@yahoo.com
  24. Happy, happy Tuesday!!!!!!!!!!!! Ah ... I know that summer is never long enough, but fall has finally started to settle in on Sheridanopolis, and I could not be happier. It is my favorite time of year. Cooler temperatures (but not too cold), the smell of the air, the brisk mornings. What is not to love! I hope that wherever you are, you are making the best of this time of year. Today in the TMIT I want to address something that has needed addressing for a long time, the word "Premium". What does it mean? Well, it actually means a lot of different things. According to Merriam-Webster a "premium" is defined as, "A sum over and above a regular price paid chiefly as an inducement or incentive." It also means, "The consideration paid for a contract of insurance." Ha, there is how it relates to insurance. However, it is also defined as "A high value in EXCESS of that NORMALLY or USUALLY expected." OK!!!!!!!! Now we are at the root of what today's posting is about!!!!!!!! Clever, right?!?!?! Although many of us associate the term of "Premium" to mean the money we that we pay in exchange for an insurance policy the issue that I have been seeing across the board is that many of you are being gouged in the way of your premiums. I have had so many distillers getting in touch with me over the past month saying, "Hey, InsuranceMan 2.0!!!, would you be willing to take a look at my policy?!?!? I think I am paying way too much!" Yes, the OTHER definition of premium. I have discovered, through looking at about two or three dozen policies recently that the majority of you out there, those who do not have insurance through me, associate the word premium with the OTHER definition of a high value in excess of that normally or usually expected. AND YOU ARE RIGHT!!!!!!!!! Good night, Irene!!!!!! I have to tell you, I recently saw a policy come across my desk where an insured was paying nearly $50,000 for his insurance, I poo you not!!!!! 50-GRAND!!!!!!!!! That is an insane amount of money for distillery insurance. And it is not like it is GINORMOUS "Big-Boy" producer. Don't get me wrong, it is a nice operation, but no where near the 50K mark. Anyway, it turns out I was able to secure him BETTER coverage for less than half the money, and actually cover him for all of the exposures he had, not just the one that was listed on his excessively expensive policy. Do you know why? Do you know what the difference was?!?!!?!? It is the thing that I have seen dozens of times over in the last month and that thing is, the other insurance agent DIDN'T KNOW WHAT THE H311 THEY WERE DOING!!!!!! UGH! If I ever get my hands on some of the evildoers, I swear, it will look something like this ... Anyway, I am so enraged when I see the good people of ADI-Ville being taken advantage of by these dunderheaded-muddlenoggins! They simply do not belong in the insurance world, let alone writing polices for distilleries that they do not know anything about!!!!!!! Grrrrrrrrr!!!! What is happening people??!??! I know exactly what is happening. Many of you don't know where to turn for insurance so you reach out to someone you know, someone down the street, someone that you happened to see an ad for on a bus speeding by maybe, but you are playing Russian Roulette people. The client that I spoke about above before my amazing fight scene depicted above was paying twice as much as he should have been. And that was not just for one year, two years would be horrifying, but he was paying this for the last three years. Truly grotesque!!!!!!!!! Think about that for a minute. He was paying $25,000 a year TOO MUCH for three years. For those of you that are still reeling from the fight scene, let me assist you. That is $75,000 wasted over the course of three years. Imagine what this distiller could have done with an extra $75,000!!!!!!! You all know what he could have done with that. Increase his profits, keep out of debt, hire someone, marketing campaigns, new equipment, the list is endless. But no, he wasted it on an insurance evildoer who didn't know what they were doing and this good distillery citizen paid the price. Well, enough is enough people! Do not let these vile evil insurance people abscond with your hard earned money any longer. Call me, please, for the sake of all things holy! I am not saying you have to use me, but at least call me for a second opinion. Chances are you will end up working with me, but let me at least show you that things can be better and done correctly when it comes to you policy, and often for much less. Let me get you back to associating the word "Premium" with the best definition. The definition that I associate this word with, and that is "of exceptional quality." Until Next Time Dear Reader, Stay Vigilant, Aaron Linden InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
  25. Good Morning My Friends, In today's installment of the TMIT there is only one thing that I want to say. Let us never forget the real, everyday heroes that gave their lives on this day eighteen years ago, and those who have given their lives over the last almost two decades due to illnesses sustained from the terrorist attack on 9/11. Every day, first responders, fire fighters, police, military service people and others provide us with protection, put their lives on the line, and serve us so that we can live in freedom and know that we are safe. If you see someone in uniform today, please take a minute to thank them for what they do. It is often a thankless job, but we ALL depend on them, every hour of every day. Until Next Time .... Stay Vigilant, and NEVER FORGET, Aaron Linden a.k.a InsuranceMan 2.0!!! 307-752-5961 aaron@roaringforkins.com or insuranceman2.0@yahoo.com
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