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  1. Hi everybody! Our latest entry into our Webinar series comes to you in 3 parts. Director of Education Todd Buckley will be LIVE from Tacoma, WA to teach you everything you need to know about proper Business Planning for craft distillers. Keep in mind, the Business Planning Webinars will take place over the course of 3 separate Wednesdays, but you don’t have to be present for all of them. We’ll be recording each session and will have it posted to the website soon after their conclusion. Each session will be approximately one hour. As part of the Webinar experience, all participants will be able to interact with Todd in realtime, asking questions via text as they occur to you. Rather than a simple presentation, these Webinars will have a much more conversational feel to them and you’ll be able to tailor the experience to exactly what you’d like to learn. Here's a link to learn more: https://distilleryuniversity.com/product/business-planning-webinar-with-todd-buckley-3-part-series Dates: 8/21, 8/28 and 9/4. All sessions will begin at 4:30pm PST Subtopics will include: Introduction to Essential Business Planning for Your Startup Distillery Organizational Structure Partners & Advisors Management & Personnel Business Plan vs Business Canvas Market Analysis Customer Sentiment Competition SWOT/VRIO Analysis SMART Business Goals Marketing Strategy Marketing Plan Personnel Plan Financial Plan Financial Forecasting Sources and Uses Break-even Analysis Business Plan Outline Putting It All Together Entering The Dog & Pony Show If anyone has any questions, feel free to get a hold of me by phone or email. I can be reached at (509) 999-1244 and rockwell@distilleryuniversity.com. We hope to see you there! Rockwell Rutter
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