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  1. Happy St. Paddy's Day, ADI! This week's blog is out! This time, we're debunking a myth we've heard from many start-ups: "We don't need a formal marketing plan." Or, said more eloquently, "We don't need no stinkin' marketing plan!" You can check it out on our site: http://www.fuelevents.net/#!fuel-blog/c22sz Also, if you know any bartenders just itchin' for something to do, we've published our Bartender Survey. It is aimed at learning from bartenders across the US what motivates them to sell (or not sell) craft spirits. We only want responses from actual bartenders, bar owners, managers, etc. So, please pass it on to your friends in the biz. We'll blog about the results down the line so we can help our comrades in the craft distilling industry get their products on as many shelves as possible! You can reach the survey from our homepage: www.fuelevents.net As always, thanks for your support! If you have any questions or ever want to chat about marketing topics, please feel free to contact me! Jennifer Anderson Fuel NW jennifer@fuelevents.net 971.678.2602