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Jeff Wuslich

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  1. Hi team, I have a meeting with two potential distributors and I want to get your feedback. I want to know what you wished you would have asked or how you would have presented yourself at early meetings with distributors. This is for a no-controlled state, but we do have the 3-tier system. I'm excited that these distributors are willing to meet with me, but I need to be cautious. Here's some of my thoughts. I'd appreciate your feedback. Thanks! 1. What can the distributor offer us? 1. What kind of trucks and warehouses do you maintain? 2. How many sales reps and how are they divided? 2. What terms? 1. Margins and market up on products 2. The distributor is responsible for breakage after it leaves our facility 3. How will they work purchasing the product? Do they purchase it when they take it from our facility or when it is sold? 3. Promotion and marketing: 1. What is their policy on ride alongs 2. Tastings - do we have to go through you? Who drives this process? 3. Promoting our product at event, fairs, etc. 4. How does our marketing budget/effort effect your cut 4. Do you offer exclusivity? 5. What range/area do you cover? 6. What references can you provide?
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