ODistCO Posted February 26, 2014 Posted February 26, 2014 So, it's safe to say that wholesale mark up in open states is generally 30%, correct? In control states in which the state acts as a wholesalers, how do brokers (operating as a wholesaler sales force) make money? What is a typical broker fee per case sold? Percentage or flat fee? Example: RNDC, Southern, Glazers, Heidelberg all (or most) act as brokers in Ohio, PA, WVA, VA, MI, Iowa. They don't physically deliver, but have a sales force representing brand portfolio's from multiple suppliers. What kind of margins are they working on?
andya919 Posted March 4, 2014 Posted March 4, 2014 They usually make commission on the depletions sold through those store and restaurants. Generally 5-10% depending on the brand an volume sold. they will also ask for a monthly "retainer fee" to help pay for gas etc..
ODistCO Posted March 5, 2014 Author Posted March 5, 2014 Perfect. Thank you. Would you estimate that percentage off the wholesale or retail?
andya919 Posted March 7, 2014 Posted March 7, 2014 I would work it from wholesale pricing in an open state. and F.O.B. from a controlled state.
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