Liquor Sales by type

[coop]

Does anyone have a chart for sales comparison by volume of Vodka vs Gin vs Whiskey? Just wondering what sells the best and in what order. coop

[nyspiritsawards]

Does anyone have a chart for sales comparison by volume of Vodka vs Gin vs Whiskey? Just wondering what sells the best and in what order. coop

I would check with the PR arm of www.discus.org

Adam

[scohar]

The government publishes monthly sales and production figures at ttb.gov.

Does anyone have a chart for sales comparison by volume of Vodka vs Gin vs Whiskey? Just wondering what sells the best and in what order. coop

[Glenn Raudins]

One good source is Adams Liquor Handbook. It is produced annually. Usually a close by metropolitan library has it. It contains breakdowns by state.

I have some data for 2003, which showed Colorado (I figured you wanted home turf numbers) had the following percentage breakdown:

American Whiskey: 13.2%

Imported (Canadian+Scotch+Irish): ~18.5%

Gin: 5.4%

Vodka: 26.7%

Nationally, the percentages were very close to Colorado's.

Glenn

[coop]

One good source is Adams Liquor Handbook. It is produced annually. Usually a close by metropolitan library has it. It contains breakdowns by state.

I have some data for 2003, which showed Colorado (I figured you wanted home turf numbers) had the following percentage breakdown:

American Whiskey: 13.2%

Imported (Canadian+Scotch+Irish): ~18.5%

Gin: 5.4%

Vodka: 26.7%

Nationally, the percentages were very close to Colorado's.

Glenn

Thank you all for your help, Coop

[Odyssey Spirits]

In my research I found a site that publishes the same data in the costly journals for free. Here are a couple great examples that may be helpful for you:

Distilled spirits consumption by category, 2006-2007 (thousands 9-liter cases)

Executive summary: 2007 in review.

[Glenn Raudins]

Distilled spirits consumption by category, 2006-2007 (thousands 9-liter cases)

Nice find! That link contains data from the Adams Liquor Handbook (or the Liquor Handbook as it is now known) that I mentioned. Might save a trip to the library. In case you have about $1000 that needs a home, you can buy the handbook here:

2008 Liquor Handbook

This pretty much shows that across the years there isn't a large shift in market share between the various types of spirits, so any given year's data will probably give you a good idea of the relative markets for each type of spirit.

Glenn

[Guest Liberty Bar - Seattle]

The government publishes monthly sales and production figures at ttb.gov.

Yep, I finally was able to find those statistics, and they were very, very interesting to say the least. Very encouraging.

Thanks, scohar, for that info.

A.