Considering that over 99% (probably more like 99.999%) of the whiskey currently produced is made by the "big guys", it is going to be logical that a whiskey writer will write mostly about the big guys. Chuck has been very critical of those that sell product that they have not distilled, especially when they lead the consumer to believe otherwise. I pointed out examples where Chuck has supported the small guys that are starting with their own grains, mashing, fermenting, and distilling and selling their own product. As for my consumer preference, I'm only going to buy whiskey products from those craft distillers that do all these steps themselves.